There’s a new batch of condoms with wrappers equipped with a QR code – a scannable barcode – giving users the ability to “check-in” when they use the contraceptive, according to Planned Parenthood.
The user can scan with their Smartphone then upload their location as well as general details of their sexual experience (anonymously) to the website wheredidyouwearit.com. The website then displays an interactive map showing where users have checked in at.
When checking in, the site asks users, “The Safe Sex Was”… The choices include “Ah-maz-ing – Rainbows exploded and mountains trembled,” to “Things can only improve from here.”
The campaign wants to remove perceived stigmas that some people may have about condom use.
Do you think it will work?
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